Building a heart-led personal brand gives you strong foundations, an holistic approach and permission to just be you! Stop trying to be someone else. Your people are out there but they can only find you when you’re being true to yourself.

      For a long time I felt lost and overwhelmed in my photography business with no direction or external support. Starting a business alone, having to wear all the hats is tough! I was so focussed on working to get more clients, I lost myself.

      There is so much information out there, with bold claims to help you make six figures and become an overnight success, but it’s all so generic and maybe just a little bit much. It all left me feeling more confused. I was doing fine, but I wanted my business to be more than ‘fine’. I wanted it to be extraordinary!


      The minute I made friends with my ideal client, everything changed! This was my milestone move!

      Not only did I start to understand them and their frustrations but I also realised, they were a lot like me! Suddenly I gave myself permission to just be myself!

      Defining your message and targeting your voice is so much more straight forward when it comes straight from your heart. I had realised the power of a personal brand.



      My Why is you! I know how powerful this work is and I want to share it with you. It’s not a scary or complicated process when you have someone taking every step with you. Start building the life you want by simpluy being yourself.

      I love to work with motivated women who don’t take themselves seriously, supportive women with big dreams and open hearts who value their client relationships.

      So what will be your milestone move in getting your business to where you want it to be?


      SO WHO AM I?

      I’m confident, bold and optimistic! I love to uplift others, to help them see another way.


      • I LOVE to travel! Places on my hit list; Mongolia, Cuba, Nicaragua and all of South America.
      • I was once attacked by an elephant in Thailand, like picked up and thrown around attacked!
      • I visited Chernobyl Exclusion Zone a couple years ago and as harrowing as it was, it was also fascinating
      • My biggest bug bare is feeling contained…..and hungry. Two of my favourite things are freedom…and food.
      • I love the outdoors; SUP, hiking, skiing, quad biking, riding. kayaking. Everything!

      BONUS: I’m an open book and if you ask me, I will tell you anything!




      I combine a positive energy and encouraging manner with an in-depth knowledge of what’s needed to overhaul your business and develop a beautifully appealing brand. I am nothing but honest but my honesty is always delivered with love and compassion.

      I am here for you and I can’t wait to hear from you.

      Monique Basil-Wright

      "This is one of the best things I could have done for me and my business.

      I have been working on my business for over two year. Constantly trying to figure out what to do next in my business and striving to reach my goals was starting to take the joy out of something I had previously loved doing. Coaching with someone who knows what they’re talking about has taken the weight off my chest and I suddenly feel like I can breathe again. I’ve had so many lightbulb moments and am really starting to see a different way to market my business through my personal brand.

      I know for a fact it would have taken longer, been much harder and so much more expensive to get there without Lauren!"

      Gina Wilson (Mindset Coach)

      "Lauren is amazing! I have found working with her to be so useful. When I started I felt pretty lost and it was really affecting my confidence. But Lauren has really helped me to define who I am talking to and how to move forward from here. I'm feeling so excited now!. She really understood me and my needs and gave me so many fantastic ideas and suggestions. Can't wait to work with her again. "

      Hannah Lappin (Virtual Assistant)

      "I've just had my brand strategy session with Lauren. It was incredible, Lauren enabled me to fully identify my ideal client for the first time. She says things in a way, that shows she knows her stuff, without making you feel silly. She was able to provide recommendations that are achievable. I highly recommend going through a brand audit with Lauren, you'll learn so much!!!"